NHSE and UKHSA are running a joint campaign 12-21st October 2023 to raise awareness of Urinary Tract Infection (UTI) prevention, symptom recognition and treatment which includes advice on how and when to seek help. UTI’s are one of the leading causes of potential life threatening E. coli bloodstream infections among over 65’s.
The campaign aims to signpost individuals, patients, carers and healthcare providers to a suite of resources, including films, posters and key messaging on how to prevent, recognise and treat UTIs. Information includes best practice, personal hygiene, self-care and the importance of staying hydrated.
This campaign is targeted at:
- Older adults (65 years +) who are at higher risk of the impacts of urinary tract infections.
- Paid and unpaid carers.
Health care professionals can use these resources during face to face consultations as well as sign post to materials for patients with digital access.
A link to the campaign assets can be found here
If you have any enquiries about the campaign, please contact england.improveipc@nhs.net